Friday, June 10, 2011

TOMS does Sunglasses

People can't seem to get enough of socially conscience TOMS shoe company.  They seem to have exploded overnight, you can't walk down the street without seeing a pair of their super casual, super comfortable loafers.  Now they are expanding their offering to eyewear so fashionistas everywhere can sport a hot look while supporting a great cause. 

These sunglasses aren't reinventing the wheel, actually they are taking the wheel and calling it TOMS, but they have added a beautiful design twist with the colorblock detail that represents their One for One foundation.  When you purchase a pair of the iconic sunglasses you are giving "sight" to one person, whether it's medical care, glasses or eye saving surgery.  Now that is a purchase I can get behind!

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